Why You Need Social Media in Your Marketing Strategy
Social media plays an important role in modern marketing, with more than three billion people using social media every month, according to Marketing Insider Group. The popularity of social media platforms is an opportunity for you to connect with your audience in a way that is quicker and more ...
The Ultimate Guide to Social Media Marketing
Social media platforms have experienced exponential growth since 2004. Despite almost half of the world’s population being active on social media, it still has not reached the peak of its popularity. With users spending an average of 3 hours on social media per day, businesses are experiencing ...
How To Leverage Social Media During A Time Of Social Distancing
These are uncertain times for us all and we now live in a world where life seems so different from what we’ve been used to. The reason for this shake up – COVID-19 or Coronavirus. This week, governments all around the world announced set guidelines that need to be followed in regards to ...
5 Ways To Maximize Your YouTube Marketing Strategy
Let’s be real: the year is 2020 and if you still haven’t figured out the YouTube thing yet, now is the time to get savvy at it. Why? Because as a content churning machine with over 50 million content creators collectively spewing out videos every single minute and more than 1.8 billion active ...
10 Tips To An Award Winning Facebook Marketing Strategy
Facebook can be considered one of the most popular social media platforms out there, with 68% of US adults actively using it. So, if you plan to promote your brand, this is probably the first place to start. Understanding how you should market your product or service through Facebook has the ...
The Dramatic Rise of TikTok Marketing
Since acquiring and merging with Musical.ly in 2017, TikTok, and its censored Chinese equivalent Douyin, have been downloaded more than 1.5 billion times. TikTok is a social media platform that allows users to upload short video clips of between 5 and 60 seconds. It is characterised by ...
