The Power of Keyword Research in Search Engine Marketing (SEM)
In the world of digital marketing, search engine marketing (SEM) is a crucial component of any effective marketing strategy. At the heart of SEM lies keyword research, which involves identifying the specific keywords and phrases that your target audience is searching for.
GPT-4 and Robotic Marketer: The Future of AI-Powered Marketing
The use of artificial intelligence (AI) in marketing has transformed the way businesses develop, execute, and report on their marketing campaigns. With the impending launch of GPT-4, the next generation of OpenAI’s large language model (LLM), the possibilities for AI-powered marketing are ...
Women in AI – Female Founder to Launch World’s First AI-Driven Marketing Strategy Platform
Brand Soul Malaysia, a leading brand strategy consultancy firm in Malaysia, launches the world’s first artificial intelligence (AI) driven marketing strategy platform in collaboration with Robotic Marketer.
Transform Your Marketing Strategy with AI: Create a Personalized Plan that Drives Business Growth
As a marketer, you know that understanding your target audience and creating a compelling brand message is critical to driving business growth. But how do you ensure that your marketing programs are delivering the results you need? The answer lies in creating a personalized and data-driven ...
Once upon a time I needed to write a marketing strategy
Once Upon a Time: Sarah’s Quest for Business Growth Once upon a time, amidst the dynamic world of small businesses, there lived an entrepreneur named Sarah. Despite her unwavering dedication, Sarah found herself facing a formidable challenge – her business, though running for several ...
DIY AI marketing strategy for Pipedrive, HubSpot, Sendinblue, Salesforce and Nimble users
Marketing is an essential aspect of any business strategy, as it plays a crucial role in promoting a brand, building customer relationships, and generating revenue. Without effective marketing strategies, even the best products or services may go unnoticed in a crowded market. Therefore, it is ...
Tips and best practices on how to use marketing blogs to stay ahead of the competition
In today’s digital age, businesses are constantly searching for new and effective ways to reach their target audience and stay ahead of the competition. One of the most effective tools available in this pursuit is the marketing blog. Marketing blogs provide a wealth of information, ...
How Brands Use Memes to Connect with Consumers
Memes have become a part of our daily lives, and their use has expanded beyond entertainment to become an effective marketing strategy for brands. Memes are humorous images, videos, or texts that spread rapidly across various social media platforms. As they are a form of user-generated content ...
Why Is Digital Public Relations (PR) So Talked About?
WHY IS DIGITAL PR SO TALKED ABOUT? In recent years, digital PR has emerged as a crucial component of a brand’s overall marketing strategy. With the rise of social media and the increasing importance of online reputation management, businesses are turning to digital PR to build ...
Will AI be able to protect itself from hackers?
In the 21st century, terrorism is not necessarily bombs, biological weapons, or holding people hostage, but instead has to do with hackers and cyberspace. Because of the great degree of industry complexity and the dynamic nature of the technology sector, cybersecurity has always been a ...
