Mellissah-Smith-Awards

Entering Awards as a Marketing Strategy

  • On : September 22, 2022

As a serial entrepreneur, I have always watched with interest people who enter and win awards. It’s been a pastime of mine that has created curiosity around the paths that other entrepreneurs take. But it has taken almost 25 years in business for me to realize that entering awards needs ...

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Marketing Strategy with AI

Discover Robotic Marketer’s Marketing Strategy with AI

  • On : February 8, 2022

For those who like ‘old school’ gamification, and are attending today’s speech on Marketing Strategy with AI students at Georgia Tech by Mellissah Smith, the CEO of Robotic Marketer accompanied by her dog Jolie, you might find this handy.   Words to find  Data Scientist CMO Marketing ...

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Marketing Communication Manager

How to fast track to marketing management

  • On : February 3, 2022

I’ve always known that I have wanted to be a marketing manager. When I started out my career in the early 90’s, I wanted to achieve this by the time I was 30 years old. That was my expectation and the goal I set for myself. There are many ways a marketer climbs the corporate […]

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How Businesses Become More Competitive

  • On : February 1, 2022

When we started Robotic Marketer 5 years ago, the idea was to ensure that every company around the world had a marketing strategy in place. We did this to help  be more competitive in the market, and drive customer acquisition.

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Non Fungible Token

Should NFT’s be in your marketing strategy?

  • On : January 15, 2022

It is important for companies to update marketing strategies with the ever-changing landscape of marketing online, especially with the growth of online digital assets such as bitcoin. With the new NFT’s should businesses get in early and start marketing before the trend?    What is an NFT? A ...

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Goup discussion

5 Reasons Companies Fail without a Comprehensive Marketing Strategy

  • On : December 7, 2021

A comprehensive marketing strategy is at the crux of the business model of any successful company. Without it, new and old businesses simply have no hope of surviving in this digital age. A well-thought-out marketing strategy will provide your company with a roadmap of sorts, guiding you along ...

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Team meeting

Is Robotic Marketer the Answer to High Performing Marketing Strategies?

  • On : December 3, 2021

There is no question that as our marketing strategies continue to evolve to fit our rapidly changing technology, identifying innovative and dynamic solutions is sometimes impossible. With the growth of Artificial Intelligence and data marketing systems, identifying the trends and advancing your ...

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AI marketing

How to Enhance Your Marketing Strategy with AI

  • On : October 4, 2021

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Why your Technology company is falling behind - The Do’s and Don'ts of Marketing in Tech

Why your Technology company is falling behind – The Do’s and Don’ts of Marketing in Tech

  • On : August 5, 2021

Emerging technology companies can have bright business prospects, however, without the right marketing strategies in place, their ability to attain long-term goals is far from reach. You may ask; Why are such prospective companies still failing to succeed in their marketing? My answer to this ...

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2021, The Year to Outsource Your Marketing Department

2021, The Year to Outsource Your Marketing Department

  • On : July 29, 2021

Many companies are wary of the practice of outsourcing. Despite reasonable skepticism, outsourcing may be an invaluable solution to strengthen your marketing department. Could it work for your business?

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