How to Become an Incredible Marketer with Huge Job Prospects
The role of a marketer has become a career with a variety of aspects involved, that require a blend of creativity, strategic thinking and technical expertise. Aspiring marketers need to master a variety of skills and tools to stand out and secure impressive job prospects. Let’s take a look at ...
How Marketers Will Use Gemini For Marketing Programs
Riding the wave of innovation in the digital marketing space, Gemini emerges as a groundbreaking tool. It offers new possibilities for marketers looking to enhance their marketing programs. Gemini, a sophisticated AI-powered platform, is poised to revolutionize the way marketing strategies are ...
Is the metaverse just marketing hype?
The world is abuzz with hype over how customers will experience brands through the metaverse and with the likes of Facebook and Microsoft throwing their weight behind the ‘next big thing’, the world is scrambling to work out whether it is just hype or do we all need to be early adopters and ...
Is the Role of the Traditional Marketer Dead?
Marketing has seen a significant shift over the years – from the types of mediums used, to the intricacies of content developed. Advancements in technological automation and the rise of marketing artificial intelligence have raised several questions about the future of marketing and the ...
Automation and the Marketing Discipline
In today’s corporate world, change is an unavoidable reality. One of the most sought-after management abilities is the skill to master and exploit change, this is especially true in marketing, where the rate of change is always increasing. So, is the profession of the traditional marketer ...
3 Mistakes That We Can Learn From Businesses That Don’t Use Social Media (& How To Avoid Them)
Do you know that, according to Facebook’s analytics, there are now more than 50 million small businesses using Facebook Pages to connect with their customers and 4 million of them are paying for Facebook advertising to reach more customers? However, despite the intensive competition in ...
Should we be afraid of Artificial Intelligence?
Charlotte Gore I remember in school being made to watch I, Robot, a film where robots are a part of everyday life, making things easier and keeping humans safe. That is until they turn evil and try to take over the world. So yeah, that is pretty much what I had in mind when people […]
A new companion: The future of social media
Written by Stephanie Petrolo Social media has become synonymous with our everyday lives. From connecting with friends and colleagues to communicating with services; a reliance on social media has been formed. The introduction of Artificial Intelligence on these platforms has promised to ...
The worldwide adoption of robotics
Moving into 2018 we’re seeing an increasing number of companies replacing a percentage of their workers with robotics and advanced technology in an attempt to increase productivity levels like never before and cut costs. This shift to accepting and adopting a robotic workplace will be one of ...
