How AI Marketing Played a Role in the Paris Olympics
The Paris Olympics were not only a showcase of athletic prowess but also a testament to the transformative power of technology. One of the most significant technological advancements that played a vital role in the event was artificial intelligence (AI). From enhancing the fan experience to ...
Promotional Strategies that Build Brand Recognition and Awareness
Believe it or not, the phrases brand recognition and brand awareness aren’t synonymous. The jargon is similar, but they’re more fraternal than identical. While the differences are slight and must be approached in unique ways, a marketing strategy can be implemented to achieve both brand ...
