The Importance of Customer Experience in Modern Dynamic Marketing
Customer experience is the overall impression that a customer has of a company and its products or services, based on all their interactions with the business. In modern marketing, customer experience is increasingly being recognized as a key differentiator for businesses, as consumers have ...
How to Deal with Social Media Trolls and Spammers
When a business begins building its online presence via social media, some of its main expectations are to get engagement from its audience so that they continue to develop its brand and gain more exposure. However, not all interactions with their audience are pleasant ones. Social media being ...
