In a crisis situation such as the COVID-19 outbreak, effective communication strategies are crucial. Given the rapid spread of the virus, timely and consistent information
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A successful business idea begins with a well-developed marketing strategy. While frequent adjustments and adaptations to your strategy may be necessary, it is imperative that
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Social media platforms have experienced exponential growth since 2004. Despite almost half of the world’s population being active on social media, it still has not
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Source: Marketing Eye Atlanta Everyone in the professional world has email. For many companies, it’s their primary avenue of communication. Marketers have been using email
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These are uncertain times for us all and we now live in a world where life seems so different from what we’ve been used to.
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Building an authentic brand will set you apart from competitors. Your brand goes far beyond a unique name and logo; it is ultimately how you
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We receive meaningless and irrelevant information from companies all the time; most of it landing in our spam folders. The truth is, traditional advertising methods
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Women in AI are changing the way we use technology today. However, there is still a decent gender gap between men and women in the
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Source: Jeff Bullas In the dark-dark city, on the dark-dark street, in the dark-dark office, there was one dark-dark company, but no one knew about
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The environment is constantly changing and as the ones responsible for our respective brands, keeping up the pace is of utmost importance. It is critical
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Let’s be real: the year is 2020 and if you still haven’t figured out the YouTube thing yet, now is the time to get savvy
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Facebook can be considered one of the most popular social media platforms out there, with 68% of US adults actively using it. So, if you
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