Robotic Marketer Blog Posts from July 2020
SEO On-Air: Aligning Content Strategy with Business Goals
Hey guys, welcome to another episode of SEO On-Air. Whether you’ve started out with content marketing or have been doing it for a while, it never hurts to revisit your content strategy to make sure it’s up to date, engaging, and innovative for your customers.
The Future of Marketing is Digital
An emerging and soon to be dominating approach within marketing is devouring the traditional marketing methodology and becoming a visage of marketing. The future of marketing is digital. Traditional marketing has been seen as the cornerstone for marketing for ages, using methods such as ...
Marketing made easy with algorithmic learning
The future of marketing is robotic. Associate Professor Richi Nayak, a program leader with QUT’s Centre for Data Science, has combined artificial intelligence, machine learning and big data to develop a prototype of data-driven marketing platform called Robotic Marketer.
The 5 Benefits of Hosting An Influencer Event! (Post COVID-19)
More often than not, people are looking to voices they can trust for recommendations. Most influencers have spent years cultivating trust between themselves and their audience. When they recommend products, people listen. Influencer events are a powerful tool for brands that want to build a ...
The Importance of Digital Marketing in a Marketing Strategy
Digital marketing has the potential to transform the way that your business reaches and engages with customers. While traditional marketing tactics require you to wait months to assess which strategies are working, digital marketing allows you to view results in real-time. This gives you the ...
Interview With The Founder Of Marketing Eye, Mellissah Smith
Interview published on Botsify To start with a job and indulge in it as your passion that consequently, becomes your ultimate profession. It feels great when your work becomes your pleasure. Here we are going to meet a charismatic industry expert, Mellissah Smith-an entrepreneur, Marketing ...
The Misconceptions of Digital Marketing in the Construction Industry
For whatever reason, there always has been a giant brick wall between digital marketing and the construction industry. It is as if, the construction industry perceives the term ‘digital marketing’ by associating with basic advertising instruments, such as issuing email marketing, promotional ...
